Caboodle came to us with a tight, two-week window to design and build an interactive activation that would make Biokult’s product sampling unmissable at a major industry event.
The challenge
The team needed an experience that captured attention in a busy expo, taught visitors about gut-health probiotics in seconds, and tied directly to product sampling — all while running reliably on dedicated event hardware for hours at a time.
Our approach
We designed a playful ‘Fact or Myth’ web game with bright on-brand visuals, sound design and snappy motion. We engineered the kiosk hardware integration end-to-end, locked the experience to a single touchscreen flow, and shipped it for the event with time to spare for on-site QA.
The outcome
The booth saw queues all day. The game became the activation’s hero moment, with visitors voluntarily sharing scores and queueing for samples — a true campaign game-changer.
“Our Biokult product sampling activation was a hit, thanks to the web game created in just two weeks. It connected perfectly with our audience, a true game-changer for the campaign.”
Gallery
A closer look.
